Site Architecture & Search Engine Success Factors
One of the most important on-page SEO is the site architecture. The right site architecture would help you to optimize can help your SEO efforts flourish while the other wrong one can cripple them.
Site crawl ability:
Search engine crawl website going from one page to another page very quickly, acting like the hyperactive speed readers. They make copies of your website you can say in another word indexing which all massive on the google search engine.
When someone finds the particular and that page is already stored in google’s book. If the search engine finds it relevant then the search engine publishes it on the first page, Not only on the first but also on another page whom you can say page rank of the webpage.so we should try to be in the google book our site should be indexed by the search engine.
For example javascript or flash can potentially hide the links, Making the page those linked lead to hidden from a search engine, and both can potentially cause the actual words on pages to be hidden.
Every site is given a specific time for crawling by the search engine and they will crawl each day. Based on the relative trust and the authority of the website. The uses of robots .txt internal link structure and specifically telling search engines not to crawl a page with certain URL parameters can all improve crawling.
However, for most crawl problems can be easily avoided.in addition, it is good practice to use sitemaps, both the HTML and XML to make it easy for a search to crawl you’re to your site .you will find more about sitemaps and the dealing with the potential crawling issues in the search in the categories for information.
SEO: Submitting Sitemaps
SEO: Crawling and Robots
Duplication and canonicalization:
Sometimes the big books, the search index, get messy. flipping through it, a search engine might find page after page after page of what looks like virtually the same content making it is more difficult for it to figure out which of those many pages it should return for a given search .this is not good SEO practice.
It gives even worse if people are actively linking to a different version of the same page to their on-website it indicates
The authority of the website, if it suddenly splits between those versions .The result is a distorted perception of the true value the user has assigned that page .That is why canonicalization is so important during the SEO practice.
There are many ways that duplicate versions of a page can creep into existence. a site may have a www and non-www version of the site instead of redirecting one to the other. An e-commerce site may also allow the search engine to index their paginated pages .But no one is searching for the red address of the page of filtering parameters might append to the URL making it look like a different page of the website.
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For as there are many ways to create a URL boat inadvertently there are ways to address it. proper implementation of the canonical tags managing URL parameters and effective pagination strategies can all help to ensure that you are running tight ship.
Below is the category that discusses duplication and canonicalization issues:
SEO: Duplicate Content
Mobile-Friendly:
Mobile friendly: Without saying on this understand automatically that we have to manage our site as mobile-friendly because we know that people are using more their mobile for net surfing than on desktop.so we should manage our website for the mobile user so we should design our website as mobile-friendly.really it will affect our website popularity that is BEST SEO Practice.
SITE SPEED:
Google wants to make the web a faster place and has declared that speedy sites will get more priority in ranking as compared to the slower sites.
You should also keep in mind that speed of the website is a minor factor during the ranking of the website it will give the guarantee of success. But the speed can reinforce other factors and may actually improve others. We should keep in mind that the speed of our website should be faster and it will affect our visitors.
So speed your website search engine will appreciate it as well as humans will also appreciate it.
Below are site increasing tricks:
SEO: Site Speed
Are Your URLs Descriptive?
It does not major factors but if it makes sense to have descriptive words in your web page URL
SEO: Domain Names and URLs
HTTPS / Secure Site:
Google would like to see the entire web is running an HTTPS server, in order to provide security to the whole web surfer .Too well, it alone doesn’t guarantee to get into the top results .But if you are thinking.
As the site boost, this is just one of many factors google use when deciding if a web page should rank well.it alone does not guarantee to get into the top
Google: HTTPS & Secure Search